Marketing on a Shoestring :: February 27, 2015

We2 Meet™ with George Kiorpelidis! :: Ladies Luncheon

Today’s entrepreneurs face many challenges not the least of which is finding clients. Cash flow is always a challenge so how is a cash strapped solopreneur going to compete against a much better financed competitor. Marketing expert and entrepreneur George Kiorpelidis of Small Business Marketing Formula will share with us his story on how he used a shoestring marketing budget to grow his company and that of his clients.

Join us on February 27th and learn how you can:

  • Identify your target audience,
  • Define message,
  • Create advertising/marketing methods that work

A WE² bit about George:

George KiorpelidisAs a third generation entrepreneur George’s dedication to small business comes quite naturally. Son of a self-made Greek immigrant he recalls often being told “You have to be your own boss son” those words have stuck with him. For the last 25 years he has worked with some of the best names in the corporate tech sector; Nortel, NEC and Future Electronics. This experience would prove invaluable in his career as a small business coach.

After selling his own small business which he managed for over ten years, George launched The Small business Marketing Formula, a business coaching firm. “Giving back to the entrepreneurial community is a passion for me” says George. His sense of community goes beyond the business world. As a mentor and volunteer he donates much of his spare time to the non-profit group Toastmasters, where he serves as the Vice-President of two clubs (The Dollard-des-Ormeaux Club & The Laval Achievers Club). There he shares his other passion public speaking!

George shares his experience and knowledge through motivational and instructive workshops and speeches. Helping entrepreneurs understand low budget marketing strategies, how to build a presence on social media and how to effectively sell your product or service by telling a compelling story.


12:00pm Friday, February 27th, 2015

Where :

Towne HallWE2 invite you to join us at Towne Hall – 50 Brunswick Pointe Claire

50 Brunswick Blvd.,
Pointe Claire, Qc H9B 2L3
(Near Boul. Des Sources)

Tickets :

Buy your Tickets by February 25th, 2015

We2 Ticket / Billet :: $15 - Price

Ticket / Billet :: $15

We2 Ticket / Billet :: Free - We2 Member Price

Ticket / Billet :: Free - We2 Members


This networking meeting is FREE for Members, just RSVP please. 🙂

Not yet a We2 member?

We2 would love to welcome you – entrance is only 15$ for guests.

Lunch for you – is on you!

Not yet a member? Click Here to learn about the benefits of membership!
Start enjoying the benefits & join us for our next event as a new member! – Join


We2 Ladies Luncheon

The last Friday of the month you can find us lunching and enjoying a great guest speaker, pure networking or sharing thoughts, ideas, asking business questions on special topics in the West Island.

Come ready to share cards and stories, ask engaging questions and get to know your fellow We2 members & friends.

Remember, We do business – and only refer business – to people we KNOW, Like and TRUST.

So get to know a few ladies at once, share a few laughs and enjoy a tasty meal with friends.

Meet the Author

Sarena's Team

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